Confront the lack of plus-size representation in the media and prove that #PlusIsEqual.
With the lack of body-diversity in the media, Lane Bryant can disrupt the imagery and change the conversation by placing our message forefront and center.
Through OOH, TV, and digital placements, Lane Bryant inserted themselves into conversations surrounding key fashion moments - Fall Fashion Week and the Emmy’s - and started the conversation around plus size representation at the top.
Properly capture mobile impressions to credit the impact of mobile advertising on desktop conversions.See Case Study
noosa yoghurt spoons up likely buyers with YouTube. The Media Kitchen, a Google Partner, leveraged two-part and three-part video ad sequences on YouTube to dramatically increase ad recall and purchase intent for Colorado-based noosa yoghurt.See Case Study