Launch Justin Bieber’s new fragrance without getting lost in the general media clutter, or the Beleiber media clutter.
Justin Bieber’s reach on social media is unprecedented, and leveraging that audience on social can generate buzz.
Through a custom iPhone app, a YouTube channel, and various forms of paid and earned media, the conversation around Justin Bieber was driven by the fragrance brand.
We positioned Windstream as a leader in technology through a dual targeting approach.See Case Study
Launch the new Janice Dickinson show to viewers and the NY-based media industry.See Case Study